Brown is a versatile colour. Not too formal, not too informal and easy to match with other basics such as beige and blue. Even though this is the case, brown rarely seems to be considered a basic colour. We wonder; why are not more people sporting brown in town?
Those of you who have been following the atelier on social media would know that we generally stick to a basic colour scheme. Earthy tones of beige, brown and grey mixed with blues and broken whites. We consider brown an essential part of this colour mix.
Sometimes, we try to explain this by comparing brown to black. Black is a very two-dimensional colour in the sense that it rarely shifts in tones. Black is… Well, black! This is, we think, why a lot of people feel attracted to black. It is easy to work with. However, the lack of depth in black makes it kind of “hard” to look at and generally black garments looks good only with other black (or maybe grey) garments. Brown in the other hand is very soft and nuanced in its nature. Melange effects generally works good in browns and its softness makes it more accepting towards other colours (meaning, it is a colour that is easy to match).
Lastly, brown is simply a beautiful and distinguished colour. A sober brown suit for the office or a brown sport coat is, to us, considered as basic as the blue counterpart.
Make sure to follow us on instagram and tumblr for more inspirational material which might help you integrate brown into your wardrobe. If you have any questions please feel free to contact firstname.lastname@example.org